La Sportiva Transizione
$120
-Apporoaching the new context.
Approach shoes are a cross between hiking boots and rock climbing shoes. They are designed for hiking and scrambling up to the start of rock climbing areas.
With the trends of outdoor sports as a third space out of work and home, approaching shoes can also be a metaphor for an effortless transition between urban life and outdoor inspirations. This indicates opportunities to expand the user market without sacrificing product’s original functionality, which is concerned a lot by La Sportiva.
To meet these needs, La Sportiva Transizione was inspired by the brand’s classic climbing shoes and designed to fit both urban and outdoor environments with its minimalist silhouette. The laceless feature emphasizes the convenient and comfortable experience.
This 1-day project was done in June, 2024. Not sponsored by La Sportiva. Branding for demostration purposes only.
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